Mysa is a forward-thinking skincare brand that develops natural oil-based products. Inspired
by the products clean formula and it’s pure ingredients, MadeByShape created a clean,
minimalistic eCommerce website that reflects the brand and embodies the simplicity of its
ingredients through design, photography, and development.
Born under the concept of purity and inspired by relaxation, Mysa aims to find an
optimal solution to treat skin problems with natural ingredients. The design aims to
depict peace and relaxation into everyday life, something that Mysa is proud of with the
Swedish translation being 'a nice relaxing time'.
Being a natural oil-based product, it was important that this idea would translate into
the website. Shape art directed the supporting photography which aims to elevate each
botanical ingredient in the products. This would communicate the brand positioning
coherently through advertising, print, and digital.
